Should You Sell to an Associate? 6 Questions to Ask First

Should You Sell to an Associate? 6 Questions to Ask First

SHARE:

LinkedIn
Facebook
Twitter

Selling to an Associate Sounds Simple — But Is It the Right Move?

For many practice owners, the idea of selling to an associate feels like the most natural, comfortable path. You already know the doctor, you’ve seen them treat patients, and the idea of keeping the transition “in the family” can feel reassuring.

But internal transitions aren’t always as smooth as they appear. In fact, they come with unique challenges that outside buyers typically don’t.

Before deciding to sell your practice to an associate, it’s important to step back and evaluate the opportunity objectively — just like you would with any other buyer.

Here are six questions every seller should ask before committing to an internal sale.


1. Is Your Associate Truly Ready for Ownership?

Many associates think they’re ready to buy a practice — but ownership requires a very different mindset.

Consider whether your associate has demonstrated:

  • Leadership potential

  • Strong clinical judgment

  • Professional maturity

  • Good communication skills

  • Respect among the team

If your associate still relies heavily on you for direction, struggles with case acceptance, or has difficulty managing conflict, they may need more development before taking the reins.


2. Can They Qualify for Financing?

Dental practice lenders will evaluate:

  • The associate’s credit score

  • Personal debt (including student loans)

  • Tax returns showing stable income

  • Cash flow projections for your practice

Even if your associate is a great clinician, financing can become a roadblock.

Pro tip: Encourage them to speak with a dental-specific lender early so you don’t lose months only to find out they cannot get approved.


3. Are Your Timelines Aligned?

You may be ready to sell in the next 6–12 months.

Your associate might be thinking 2–4 years.

Or vice versa.

Misaligned timelines are one of the biggest reasons internal sales fall apart.

Ask openly:

  • “What’s your ideal timeline to buy a practice?”

  • “When do you think you’d be financially ready?”

If the answers don’t match your goals, a broader market sale may be the better route.


4. Does the Associate Understand the Business Side of Dentistry?

Many associates underestimate just how much goes into running a practice:

  • HR

  • Billing

  • Overhead control

  • Vendor management

  • Hiring and firing

  • Technology decisions

  • Marketing

  • Leadership

  • Compliance

You don’t need your associate to be an expert today — but you do need someone who takes these responsibilities seriously and shows willingness to learn.


5. Will the Staff Support the Transition?

Team dynamics matter. A lot.

Ask yourself:

  • How does the staff interact with the associate today?

  • Do they respect and trust them?

  • Has the associate shown the ability to lead (or at least the potential to)?

If your team is lukewarm or divided, the transition could be rocky — and patient retention could suffer.


6. Will You Be Leaving Money on the Table?

Selling to an associate can feel emotionally rewarding, but you should still consider:

  • Could you attract higher offers on the open market?

  • Are you being asked to “discount” the practice value because of your relationship?

  • Will you have to offer seller financing or flexible terms?

  • Are you agreeing to work back longer than you’d prefer?

Internal transitions sometimes lead owners to undervalue their life’s work.

You deserve a fair market price — and a fair process.


When Selling to an Associate Is a Great Option

An internal sale can be an excellent choice when:

  • The associate is respected and clinically strong

  • Financing is viable

  • Your timelines align

  • You want continuity for your patients and staff

  • You prefer a quieter, more private transition

  • The financial offer reflects true market value

In the right circumstances, both parties win.


When You Should Think Twice

You might want to reconsider an internal sale if:

  • You feel pressured to sell “because they asked”

  • The associate isn’t stable financially or professionally

  • Team members express concerns

  • You’d have to discount significantly

  • You want a clean, quick exit

  • The associate is not ready — but thinks they are

Remember: Doing what feels “easy” today shouldn’t create regret tomorrow.


Final Thoughts: Your Associate May Be the Buyer — But Only If the Fit Is Right

Selling your practice is one of the most important decisions you’ll ever make. Before committing to an associate transition, ask the tough questions, evaluate the facts, and make sure the opportunity benefits both of you.

A thoughtful decision now sets the stage for a successful transition and protects your legacy.


Considering Selling in 2026 or 2027?

At American Practice Consultants, we guide owners through both internal and external transitions. If you’re thinking about selling — whether to an associate or the open market — we can help you explore your options with confidence.

👉 Schedule a confidential consultation today.

Search

More Articles

Related Video

Stay Connected!